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Affiliate Marketing for You |
Affiliate Marketing Advertisements
TAffiliate marketing is a great breakthrough. This is because in affiliate marketing, it lets marketers gather together to help each other sell their products. Try to look at it this way. You are selling this particular product. To get people to buy, you need to advertise it to let people find you. A lot of marketers make use of the usual television and print ads. But affiliate marketers make use of other affiliate marketing websites to help them sell their products. It is a mutual relationship beneficial to the host and receiving website.
Affiliate programs offer an array of banners that an affiliate marketer can choose to put in his website. But as advertisements began to build up across the internet, online users tend to be more skeptical before clicking particular links.
Your goal as an affiliate marketer is to get a click through rate of at least 2%. This means that for every 100 visitors that come across your affiliate marketing website, 2 of them click the link. So it is not merely trying to get the attention of your audience, you also have to get them to click the links.
Some may think that picture or animation banners perform well. But in reality, text links function better in affiliate marketing websites. This can be attributed to the difference in download time. Text links load more quickly than picture advertisements. This is because if the file size of a particular banner is too large, it takes a while to load. Not all users are willing to wait for your affiliate marketing website to complete its loading process. So sometimes they just miss it by scrolling down the page or through leaving your affiliate marketing website altogether because of its slow movement. Picture banners are also more complex which has the tendency to add confusion to your affiliate marketing website. Also, text links are more unobtrusive to the user. This gives them freedom whether to give attention or ignore the link. This is why they usually give attention to it more than the attention-grabbing banners. It is true that animation banners can generate high click through rates. But sometimes it can be a bit annoying to the visitors of your affiliate marketing website.
The key in selecting banners for your affiliate marketing website is to make it as unobtrusive as you can. While graphical advertisements can easily can the visitor’s eye and leave the other parts of the page ignored. This is not good for your affiliate marketing business. As much as possible, set the advertisements to open in a new window. So they can easily go back to your affiliate marketing website after they preview the advertisement. Unobtrusiveness produces more results. This is because it shows the visitors that you care for them that’s why you are providing links and not because you simply like to profit from them through your affiliate marketing business.
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